A verbal identity nearly as fun as the customer 🐶.

Client Tail Mix Dog Treats

Role Senior Copywriter, Freelance

When my friends launched a dog treat company, my tail was waggin’ at the chance to shape their brand voice. With a playful, adventurous tone, I crafted their verbal identity—writing everything from landing page copy to packaging and social. The result? A brand that’s as fun and energetic as the pups enjoying their treats.