Senior Copywriter

My Gist

WRITER // BRand Marketer

I love turning complex ideas into clear, engaging messaging. Whether it’s crafting a catchy campaign line, refining a brand’s voice, or just writing something cute, I can help.

With nearly a decade of experience both in-house and agency side, I’ve worked on all sorts of projects, from social to video to print. With a mix of creativity and strategy, I aim to not only write something that sounds good but truly resonates.

A few of my favorite things: Being hypercritical of ad campaigns; doing peloton strength workouts (shoutout to my girl Callie!); reading if only to make my Goodreads more impressive; telling my dog she’s so cute; and binge watching house flipping shows (you better hope that’s not termite damage in your floor joists.)

Call me, beep me, if you wanna reach me:
lsaycich@gmail.com